Do you work to truly satisfy your customer’s wants and needs ?
I am sure you would say you do, but do you know if you are successful ?
You really do not know the answer to this question unless you are asking your customers their opinions.
In order to improve or fix something, you have to know what it is that needs to be fixed. The #1 opinion that counts on this for a business is the opinions of the customers.
There are many ways to gather customer opinions. Here are a few:
- ask them questions when they visit and then take time to write down the answers
- give them to complete a customer opinion card that you hand them or make available
- send by mail an opinion survey postcard for the customer to return
- hire a company to make calls to your customers to ask their opinions by phone
Or, here is a new modern method that offers some key advantages…
Customers that have Smart Phones can scan a QR code on a business card, postcard, opinion card, or what ever printed material you want to use. The QR code will open a web page in which the customer can rate your service and leave an opinion comment. This will allow you to have the opinions in electronic format for easier collection and use.
The positive opinions can be used to improve and strengthen you online reputation. The negative opinions can be used for corrective measures to be taken.
So with this new modern electronic method of collecting customer satisfaction information there are many advantages:
- Collects customers opinion information for managing your business.
- Sets up a system for your business reputation management.
- Gives your business another connection point with your customer. Connection by Smart Phone. (you might be surprised at how much smart phone users are passionate about using their phones)
- Builds on your business image to use modern methods that show you care about your customers.
Most small business owners are just too busy with the daily requirements of the work in running their this business to get around to implementing a customer satisfaction survey system. So, getting some outside help in setting up this type of system can offer some long term benefits for the business.
At Bellrock Internet we are ready to assist.
Give us a call at 928-451-8556